The 2018 World Cup is almost here! Get St Georges flags and your Harry Kane shirts at the ready, and locate your nearest big screen, as you won’t want to miss a minute of what’s shaping up to look like an exhilarating competition.
Ok, so we are getting a bit overexcited and we do know that historically that only ends badly of England fans. However, there is something almost magical about a summer which includes this sporting event and that’s before we get into all the wonderful sports betting opportunities it brings too.
If you’ve never placed a sports bet before then now is the perfect time to start doing so. Not only will betting on the World Cup make the whole competition more exciting (or palatable whichever way you look at it). Bookmakers all over the UK will be running special bonuses and promotions, as well as opening up specific World Cup markets.
Of course, if this is your first time sports betting, you may be a little confused as to where to start. Thankfully, in this guide we’ll talk you through what kinds of bets you can place on the football World Cup 2018 odds, which bookmakers you should consider betting with, and how you can find the best world cup football odds too.
Types of World Cup 2018 Bets
As we just mentioned, as well as excellent football at a national level, the World Cup also brings with it hundreds of new sports betting opportunities. As a total of 64 matches will be played over the course of the event, there’s plenty to get of chances to get involved and, hopefully, make some lucrative wagers.
In general, there are two main types of football sports bets; regular bets and in-play bets. The in-play betting markets, which we’ll talk more about shortly, won’t open until a match begins however the regular betting markets are already good to go!
To locate these markets, you’ll usually have to visit the ‘football’ section of your selected bookmaker’s site and then select ‘international’. As the competition draws closer, however, we do also expect a special World Cup category to be created at most major betting websites.
Here are some of the most popular regular World Cup odds football betting markets:
- Outright Winner
- Name the Finalists
- Top Goalscorer
- First and Second Teams to Advance in Groups
- Players to Make the England Squad
- Golden Ball Winner
- England Stage of Elimination
- Group Stage Winners
Alongside these bets, in-play options will also be available at many UK bookmakers. In-play betting, as the name suggests, is where you place a bet after the match has begun. This can be very appealing to those who are new to sports betting, as it allows you to watch the action unfold before placing a wager.
Furthermore, in-play betting can offer some of the best football 2018 odds, especially if the match is drawing to a close. Here are some examples of in-play World Cup 2018 bets you may be able to make in any specific match:
- Final Result
- Next Corner
- Half Time Result
- Next Player to Receive a Yellow/Red Card
- Next Team to Score
- Chances of Going to Penalties
- Next Player to Score
- Chances of a Draw
Where to Start World Cup 2018 Football Betting
Within the UK, the football betting industry has grown significantly in size in the past few years. This means that there’s now more places than ever before to start football betting, and whilst picking a bookmaker is an entirely subjective decision, there are a few things you can look out for to make sure you’re getting the best football betting experience possible.
You can start football betting either online or in a high-street bookmaker chain such as William Hill, Ladbrokes or Coral. Almost all of the big high street betting brands also have an online counterpart and we’d argue that these are some of the best places to get started.
Here are just some of the advantages of sports betting online:
Betting online is far more convenient than betting at a high street chain, as it means you can do it at anytime, anywhere. Furthermore, if you’re interested in placing in-play bets, this means you don’t need to miss any of the action. Most online bookmakers also offer a mobile site or app, which means that you can place bets from the comfort of your own sofa, from the pub or from wherever else you may be during the World Cup 2018.
- Bonuses and Promotions
The vast majority of online bookmakers will offer you some sort of free bet or bonus when you place your first wager at the site. This is because the internet provides a wealth of betting opportunities and so bookmakers need to work hard to convince you to choose them over another site. What’s more, as the World Cup begins, we also expect online bookmakers to run special promotions throughout the tournament. This is usually to convince you to place extra wagers, but they do also means you could make your money go that bit further.
- Ability to Change Bookmakers
If you’ve chosen to place your World Cup bets on the high street, then chances are there’s only a small selection of bookmakers available to you. In contrast, if you chose to opt for online World Cup football betting, there are hundreds of bookmakers at your disposal. This means you can compare and contrast the wold cup football 2018 odds available at each site and the available bonuses and free bets to make sure you’re getting the best deals.
How to Find the Best World Cup 2018 Odds
As there are hundreds of different online bookmakers, the chances are that you shouldn’t always stick with the first site you find. Instead, we recommend doing a little research beforehand to find the best world cup 2018 odds. Comparison sites like OddsChecker are your best friend here.
These sites collate all the available odds and markets at various different sportsbooks, therefore allowing you to choose the site which looks more profitable for you. Moreover, these comparison sites update in real time, so they’re the perfect way to find opportunities to beat the bookies.